Purdue University Courses & FeesLafayette, USA

Agricultural Systems Management (ASM) prepares individuals to organize and manage environmentally sound, technology-based businesses. The program’s emphasis is on planning and directing an industry or business project with responsibility for results. ASM is based on an understanding of how equipment and buildings are used with plants and animals and their products. These processes require an understanding of the biological sciences to produce and maintain top product quality.

Students completing a degree in Agribusiness must choose a concentration from five choices: Agribusiness Management, Agricultural Finance, Agricultural Marketing, Commodity Marketing, and Food Marketing.  The Agricultural Marketing concentration requires courses in sales and marketing analytics and then allows the students to select four business courses to complete the concentration. Students are prepared for careers as a Sales Representative, Marketing Representative, District Sales Manager, and Brand Manager in a wide variety of agribusiness and non-agribusiness firms.

Students completing a degree in Agribusiness must choose a concentration from five choices: Agribusiness Management, Agricultural Finance, Agricultural Marketing, Commodity Marketing, and Food Marketing.  The Commodity Marketing concentration requires courses in price analysis, commodity marketing, strategic management, and production agriculture. Students are prepared for careers in commodity merchandising and procurement for a vast number of agricultural firms such as grain handling companies; feed manufacturers; and meat, dairy, and poultry processing industries.

Students completing a degree in Agribusiness must choose a concentration from five choices: Agribusiness Management, Agricultural Finance, Agricultural Marketing, Commodity Marketing, and Food Marketing.  The Food Marketing concentration requires courses in sales, food retailing and distribution, marketing, food science, food packaging, nutrition, and food regulations. Students are prepared for careers as a Sales Representative, Marketing Representative, District Sales Manager, Brand Manager, and Retail Manager with food manufacturers and retail food businesses.

Agronomic Business and Marketing prepares students to meet the high demand for professionals in technical sales and marketing or professional field agronomy with strength in business. Students have the flexibility to tailor plans of study to meet their individualized interests and needs by combining strengths in business, marketing, and agronomy. The unique advantage of this option is the primary strength generated in cropping system management amplified by strength in agri-business management.

Crop and Soil Management is for students interested in applying basic agronomic information to practical situations or problems. This is an ideal option for students who plan to become a professional crops/soils manager as an agronomist, farm manager, soil conservationist, or a related profession. Those interested in crop management frequently select cropping systems, crop physiology, plant breeding, and forage management courses.

International Agronomy is designed for students interested in the agronomic aspects of international agricultural development. The program prepares students for opportunities in world agriculture through careers with social action agencies, government and/or private industry. Students in this major build a strong foundation in science to go along with their study of international trade, culture, religion, language, food security, and agricultural development.

Farm Management prepares people for managing the home farm, professional farm management, or understanding the challenge of managing a farm. Emphasis is placed on production, finance, marketing, and management strategies.

Sales and marketing graduate complete a degree program with a focus in sales, marketing, and management that give them the ability to enter numerous entry-level sales positions for agricultural and non-agricultural firms. These positions lead to professional careers in sales or marketing management. A wide spectrum of agricultural marketing organizations, food manufacturing companies, and farm supply industries are marketing-oriented and depend extensively on agricultural graduates who are well-trained in marketing tools and concepts.

Professional selling is one of the fastest growing segments in business, creating a strong demand for technically sophisticated and professional sales experts. You’ll develop strong skills in communication, consumer behavior, customer relations, sales management, business, and marketing.

Accountants help businesses and organizations solve problems and succeed in a rapidly changing, globally competitive environment. Accountants prepare and interpret financial information that is used in a variety of settings. Companies use accounting information in strategic planning and performance evaluation. Investors, lenders and venture capitalists use accounting information when deciding whether and where to invest their funds. Government regulators, such as the Securities and Exchange Commission and even the FBI, use accounting information to detect fraud.

With Krannert’s accounting degree, you can pursue a career in public, corporate, tax, non-profit or government accounting. Our graduates join a network of Purdue alumni who hold important positions in organizations around the world. For example, Beth Brooke-Marciniak, CPA and Global Vice Chair - Public Policy at EY, has been named to the Forbes List of 100 Most Powerful Women. Our graduates place nationally with Big 4 accounting firms, regional public accounting firms, Fortune 1000 companies, consulting firms, small corporations, not-for-profits and government agencies across the U.S. and internationally.  A sample of recent jobs that our students have accepted

Business Analytics and Information Management is designed for students who want to pursue a career in the general data science area but are interested in working on business applications. Businesses are critically dependent on data, which is collected, stored in databases, analyzed, and operationalized in any domain - be it operations, business, finance, etc. The challenge is to translate business problems into data problems and use the data-driven solutions to guide effective actions. For this, technical knowledge in management information systems and business analytics is extremely important.

This program is designed to help students gain expertise in technologies and techniques while emphasizing business relevance.  In addition to learning programming, you’ll be taught how to query or manipulate data for analysis. You will be exposed to working with transactional and big data systems, and will develop an understanding how to use appropriate techniques. Moreover, you will learn about how to communicate your analysis and results to decision-makers using visualization. You will gain a deep understanding of data as it pertains to business decisions.

Finance is the study of creating and managing wealth.  It is about corporations, individuals, governments and not for profit entities and how these entities manage their money. You will discover what “the time value of money” means, how to manage corporate cash flow and how to effectively allocate resources.

You will study investment management, financial analytic tools and corporate forecasting. After taking accounting and economics, you’ll begin to analyze money in different ways to answer questions like: How do multinational corporations account for currency exchanges? When you are buying another company, how do you decide how much it is worth? What is involved when companies have their Initial Public Offering? What do Private Equity firms do?  How do Venture Capital investors identify the next Facebook?

The undergraduate program is a 120 credit hour program that provides students with a foundation for a successful career in finance. In addition to classroom coursework, our programs offer opportunities to participate in intra- and inter-collegiate case competitions, hands-on investment management practice, and student-led club activities. The Purdue Finance Workshop connects outstanding finance majors with successful alums pursuing careers in finance in every major financial center on the planet.  The Financial Management Association has an active chapter on campus and connects students with finance professional from corporations and hi-tech start-ups.

Management majors mean business. They effectively lead, coordinate and communicate innovative solutions in all aspects of an organization from strategy to operations to human resources. They are adaptable leaders with strong roots in analytics, complemented by solid communication skills that enable them lead in the business world.

A multi-functional approach to coursework allows you to discover different business areas at the same time like finance, strategy, law and organizational behavior. You’ll refine your critical thinking, communication and analytical skills as you explore these different aspects of business.

The General Management major allows students to gain depth in the areas of human resource management, strategic analysis, and organizational structure.  Whether a business is a Fortune 500 company with thousands of employees or a small machine shop in Indiana, the management team has to be able to think strategically, understand its competitive environment and motivate its employees to pursue the company goals.  This major is a favorite choice for Krannert students and provides the ideal base upon which to build a career.

Marketing is a dynamic field that prepares students for a variety of careers ranging from brand and product management to marketing research and analytics to advertising and public relations. What makes marketing exciting is that it has both an analytical and a creative aspect. A marketing career can be a good fit for a student with either a liberal arts or technical background.

Marketing helps engage customers, builds strong customer relationships, and creates customer value. Today’s successful companies share a customer focus and a strong commitment to marketing. The two-fold goal of marketing is to attract new customers by promising superior value and to retain and grow customers by delivering value and satisfaction. To engage customers in long-term relationships, outstanding companies aim to generate customer loyalty by providing higher levels of customer satisfaction. They delight customers by promising what they can deliver and then delivering more than they promise. Delighted customers make repeat purchases and spread the word about their good experiences to others

Strategic design of agile operational systems and supply chains has become more important than ever with the rapid advancement of technology and the recent challenges faced by the public, private and nonprofit sectors.  A successful future supply chain and operations leader needs a broad understanding of various business functions and a deep knowledge of the material flow, cash flow, and information flow that move around in and across business units, as well as the skills for efficient planning of human and non-human resources.

The Supply Chain and Operations Management program at Krannert emphasizes the latest business concepts, models, and strategies for modern supply chains and operations. This is achieved through a comprehensive curriculum that builds a strong business foundation of operations, finance, accounting, marketing, human resources, leadership, coupled with a strong analytics foundation of data analysis, simulation, and model development. Most importantly, our expert faculty offer a rich set of advanced knowledge in logistics, manufacturing, strategic sourcing & procurement, and project management through advanced courses.

Managing an airline takes more than shuttling passengers between airports. It includes scheduling, planning networks, maintenance of aircraft, staffing, customer service and more. When you major in airline management and operations at Purdue University you will gain the expertise necessary to navigate the many aspects of managing an airline. You will gain a broad exposure to aviation management with a strong focus on airline operations. Your courses will provide insights into how the world’s airlines make daily business decisions.

Managing an airport takes more than loading passengers and maintaining runways. It includes security, customer service, knowledge of federal regulations, baggage handling, staffing and more. When you major in airport management and operations at Purdue University you will gain the expertise necessary to navigate the many aspects of operating an airport. You will gain a broad exposure to aviation management with a strong focus on airport operations. Your courses will provide insights into how the world’s airports make daily business decisions.

When you graduate from this innovative program, you will be prepared to train and develop employees, improve employee engagement and performance, diagnose organizational needs, and assess system effectiveness. In essence, you will help organizations develop all job-related aspects for their employees.

Your personal and professional skill set will grow to include essential behavioral skills such as business acumen, communication, consultation, organization evaluation, ethical practice, global and cultural effectiveness, leadership and navigation, and employee management.

You will be able to recognize how employee behavior, knowledge, and skills enhance organizational effectiveness. When management identifies new opportunities, they will look to your expertise and guidance in developing organizational talent and addressing workplace challenges.

The Supply Chain & Sales Engineering Technology major is part of the Industrial Engineering Technology program.  The Industrial Engineering Technology program is accredited by the Engineering Technology Accreditation Commission of ABET, www.abet.org.

Virtually all corporations are dependent upon their supply chains to manage the flow of goods, services and information to help customers. You will study the entire supply chain enterprise yet have the flexibility to select courses for your chosen career path. The top ERP (Enterprise Resource Planning) software in the industry, SAP ERP, is embedded throughout the curriculum. The latest technology and software is also used to help graduates become career-ready.