Graduate Diploma in Marketing at University of Technology Sydney (UTS)

The Graduate Diploma in Marketing provides a thorough understanding of the basic principles of marketing, the motivations of customers and marketing management. Students are also given opportunity to consider various topics of their own choosing, including marketing communications, digital marketing, international marketing, new products and innovations, and marketing research, as well a entrepreneurial marketing and branding. The course assists students in developing the ability to identify and analyse marketing management problems and fosters skills in generating marketing strategies to solve problems in the marketing domain, both in Australia and overseas. ...Read more