Master of Marketing at Griffith University

Marketing and sales professionals play particularly impactful roles within and for organizations. They often serve as the revenue drivers, influencers, awareness creators, researchers and connectors.

At Point Park University, our marketing and sales degree program — offered on campus or fully online — will teach you to research, identify and interpret data, as well as effectively present information, influence and negotiate in this growing career field.

Additionally, our campus location in Downtown Pittsburgh's business district will provide you with direct access to educational and professional opportunities including internships, co-ops and hands-on class projects with clients.

Our sports, arts and entertainment management major in Downtown Pittsburgh is among the most innovative business programs in the United States.

In our program, you earn a Bachelor of Science business degree while focusing your studies in the thriving industries of sports, arts and music and entertainment marketing management.

Being located in Downtown Pittsburgh puts our students in the heart of the SAEM industries — making some of sports' most-admired teams, world-class arts and cultural organizations and nationally acclaimed entertainment venues — within walking distance. 

This course is designed for experienced professionals in any business domain who seek cutting edge theoretical knowledge and problem solving skills in marketing. The course features a comprehensive, intellectually stimulating, set of marketing concepts and ideas taught by a world class faculty, and will strengthen and enable career progression in a wide range of organisations. It is appropriate for professionals in middle to senior marketing positions or for those aspiring to such positions.