Masters in MBA - Hotel Management in ${country}

The MSc Tourism Marketing Management programme offers an introduction to marketing management within the international tourism industry and provides you with the knowledge and skills demanded by leading organisations worldwide.

The course reflects the dynamic and technologically innovative nature of contemporary marketing and you’ll gain insights into the technical and personal skills necessary to pursue a future career in tourism.

Students on the programme come from a variety of academic backgrounds, with first degrees as diverse as physics and philosophy, meaning they contribute a spectrum of perspectives. Undergraduate studies in tourism or hospitality are not a prerequisite of this programme.

Study MSc Business Enterprise Development at Aston University and unleash your entrepreneurial potential. 

Develop entrepreneurial competencies and practice through learning by doing, and working with others to create and run a productive organisation.

Supported by a select group of team coaches, including academics, successful entrepreneurs and prestigious Aston alumni, you will gain valuable experiences and practical learning in a supportive environment.

Suitable for graduates of all disciplines, as well as those with professional experience but without an undergraduate degree. You can also study this course full or part-time.

Events play a decisive role across business, culture and sport. Managing increasingly discerning audiences, developments in technology and market shifts, demands skills and insight.  

Events managers of the future need to be versatile and confident, managing a wide array of events in innovative ways. This degree equips you to take your place in the events industry, leading the way in events and experience management for the fast-paced creative and cultural industries.

From immersive theatre performances to pop-up gigs, there is an increasing demand for events management skills and knowledge to bring these projects to life. The MA Events and Experience Management at Goldsmiths is a truly unique course that will focus on creative and cultural industry events experiences. Combining theoretical knowledge and practical experience this degree is specifically aimed at enabling you to run creative events in this constantly changing environment.

From festivals and concerts, to conferences and corporate events, this course will give you the professional skills you need to succeed in international events management. 

Develop a broad range of event delivery strategies and a wealth of first-hand experience in planning, managing and evaluating events. Through live experiential activities and client-based consultancy projects, you’ll gain experience planning and managing a variety of real-life events.

We designed the course with successful event industry professionals and we invite guest lecturers who are active in global events management to share their best practice with you. You’ll develop a powerful grasp of how business operates in this sector.

Beyond academia and into the working world

Supported by our placements office, you’ll also be able to begin building an impressive CV through an optional 36-48 week internship. Spending this time in a real-world events environment will allow you to hone your skills within a fast-paced professional organisation.

Your engagement with employers will also allow you to create new opportunities that will not only benefit your learning, but pave the way for your professional future in this exciting industry.

Over the past 20 years, there has been an explosion of cultural and commercial events across the world, from local creative events to international, multidisciplinary festivals that transform major cities such as Edinburgh. This course will equip you with the vibrant learning environment, practical experience, and supported self-directed study needed to understand the synergies, theory and practice of developing and managing cultural and arts-based events. 

The curriculum covers the expansive variety of cultural events. During the course you will learn what it takes to organise community-based celebrations, local events, established festival networks, high art festivals, live music events, and large-scale international events. You could work with organisations such as the British Arts Festivals Association, Festival Republic (the company behind Latitude and Reading festivals), U-Live or The Spark Festival, a children’s art festival. Through guest lectures and workshops, you will also have opportunities to meet and network with professionals from the cultural events industry.  

The events landscape is ever-changing and professionals in the sector must be adept problem-solvers, with the ability to embrace new challenges and offer dynamic solutions. This course will help equip you with the skills to adapt to the diversification of the sector, with practical projects enabling you to experience online event delivery and digital arts and cultural content, as well as giving you the opportunity to tackle the real-life challenges of engaging audiences in increasingly innovative ways. 

Throughout the course you will combine the academic study of case studies and primary research with the real-world practical experience of organising events. This hands-on approach will grow your key skills in leadership, marketing, business planning and website design – all essential tools to succeed and forge your path as a leader in this dynamic and vibrant industry. 

Our MSc is one of the longest-established university courses of its type in the world, promising you pioneering research as well as a strong focus on forward-thinking ideas and innovation.

Taking a broad view of tourism management, you’ll get to know and understand the various challenges that modern tourism managers and other professionals are likely to face. Not only will you develop essential, evaluative decision-making skills, we’ll also nurture your academic abilities while inspiring and encouraging the skills and characteristics you need to become an accomplished tourism professional.

We also support your professional development with a practical focus on up-to-the-minute managerial and strategic issues within tourism, giving you a competitive edge with prospective employers.

Are you looking for a way to differentiate yourself and make a difference? Did you know that sustainability is important in almost all business activities today, especially in the world largest industry, tourism?

The sustainable tourism and hospitality program draws upon emerging sustainability sciences ranging from the physical to the social to address complex sustainable tourism issues. Science and education are critical partners in the sustainable, long-term management of tourism, and this program provides the foundation for this new approach to sustainable management.

The program is anchored on study in four core sustainability and tourism areas: introductory, science, business, and planning and policy. Further study is chosen to fit the career aspirations of the student and reflect the "triple bottom line" of sustainable tourism: economic, environmental, and sociocultural viability. Students can also opt for independent study and/or internship experience. In addition, we have several study abroad opportunities during the summer. Given the unique and interdisciplinary nature of the degree, we have accepted students from a variety of undergraduate backgrounds.

Students will have the opportunity work with faculty who are experts in their field. There are many opportunities to work with clients or community partners on sustainability projects. Most students can qualify for a graduate assistantship and there are other funding opportunities as well.