Graduate Certificate in Marketing at Griffith University

With USQ's Graduate Certificate of Business (Digital Marketing Analytics) you will acquire key skills and capabilities related to social media, SEO, mobile, wearable technologies, virtual reality, 3D printing, gaming, Big Data, analytics and much more! Specialising in this growth area of marketing will give you the edge you are seeking. After completing the Graduate Certificate of Business (Digital Marketing Analytics), you have the option to take credit from your studies and go on to complete the Graduate Diploma of Business (Digital Marketing Analytics), or Master of Project Management. To continue into a Master of Business Administration (MBA), you will need to apply for the Graduate Certificate of Business Administration or the Graduate Diploma of Business Administration.

USQ's Graduate Certificate of Business (Strategic Marketing) gives you the option to study a variety of courses including buyer behaviour, international marketing, services marketing management and strategic management and how to adapt and transform individual behaviour at work. After completing the Graduate Certificate of Business (Strategic Marketing), you have the option to take the credit from your studies and go on to complete the Graduate Diploma of Business. To continue into a Master of Business Administration (MBA), you will need to apply for the Graduate Certificate of Business Administration or the Graduate Diploma of Business Administration.

This course is suitable if you want to develop the fundamental skills of marketing or extend your knowledge in various marketing areas. The course is also an entry point if you are considering higher postgraduate qualifications in the future.