MSc (Advertising) (Creative Stream/Executive Stream) at Technological University Dublin (TU Dublin)

The concentration in Marketing provides students with foundational knowledge that may be applied to marketing strategies for both for-profit and not-for-profit organizations. Students have the opportunity to explore areas of marketing, through a business lens, in areas such as market research, communications, and consumer behavior.

The Bachelor of Science in Marketing program allows students to explore and apply foundational traditional and digital marketing terms and concepts to solve complex challenges faced by marketers globally. This program provides students with the tools to understand consumers and the ability to develop comprehensive research-based marketing recommendations to organizations of all sizes. In addition to foundational project-based coursework, students will select marketing elective coursework that aligns best with their personal and professional interests.

Valparaiso University’s College of Business offers more than theoretical knowledge; students graduate with practical experience that makes them highly desirable in even the most competitive job markets. Marketing majors at Valpo participate in real-world marketing projects, conducting team research and developing strategies for Valparaiso and nearby communities, businesses and organizations, and departments of the University.