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What is Strategic Management?

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The methodical process used by an organisation to prepare, execute, and assess its long-term objectives is known as strategic management. It comprises creating and carrying out strategies to gain a competitive edge and adapt to changing external conditions. The process begins with strategic planning, when an organisation assesses its external opportunities and risks, as well as its strengths and weaknesses, to ascertain its purpose, vision, and long-term goals. After that, strategies are created—plans for growth or cost-cutting initiatives. 

Aligning the organisation's structures, procedures, and resources in accordance with these strategies is necessary for their implementation. Regular evaluation ensures that these strategies remain effective over time.

A strategic management degree is an academic program that gives students the information and abilities required for management and leadership positions. It focuses on the practices and concepts of strategic management, which are essential for the long-term success of businesses.

Frequently Asked Questions

What is the scope of strategic management?

Strategic management has a broad scope, as it is essential for organisations in all industries. Professionals in this field work on defining and achieving long-term goals, analysing market trends, and ensuring an organisation's competitiveness. The scope encompasses corporate strategy, business development, strategic leadership, and innovation management.

Is strategic management easy to study?

Studying strategic management might be challenging, but it is extremely beneficial for individuals who are interested in strategy and management. It provides the potential to build critical skills and affect the long-term success of a company, making it a useful and gratifying topic of study.

Which is the best country to pursue strategic management courses?

Several countries, notably the United States, the United Kingdom, France, and Singapore, have good strategic management programs. The best country to study in is determined by your tastes, professional aspirations, and the specific programs provided by colleges in various countries.

Which subject is best for strategic management?

Studying strategic management requires a foundation in business, management, or a similar field. Students interested in this subject frequently pursue degrees such as Bachelor of Business Administration (BBA) or Master of Business Administration (MBA). Individuals from a variety of academic backgrounds, however, can advance into strategic management through applicable postgraduate studies.

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